Welcome to The Club - powered by Fedustria - the vibrant hub nestled within the Antwerp Cruise Terminal beneath the historic building of 'Het Steen'.

 

Here, visitors can:

• Explore all the participants of the 2024 edition, providing a comprehensive overview.

• Easily access transportation options right at the doorstep, including free shuttles by Polestar, free taxis provided by ADW, and free vouchers for complimentary rides on A-velo bikes within the city.

• Seek information about Antwerp Design Week at the helpdesk.

• Attend in a diverse range of events.

• Take their time to savor delicious drinks, snacks, and more.

As an organization, we will provide the necessary tools for consistent and effective messaging towards visitors, including mailing templates, brief introduction texts, social media captions, and more.

All these resources will soon be accessible on our online platform.

2023 was our first edition.

IN NUMBERS

• 40.000 targeted visitors by mail

• 1535 unique visitors who visited several locations.

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VISITOR TYPES​

• Retail: 29.56%

• Interieur: 42.35%

• Architects: 6.03%

• Other: 22.06%

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COUNTRIES

• Belgium = 50.9%

• Netherlands = 16.8%

• France = 7.6%

• Germany = 6.5%

• Spain = 1.6%

• UK = 2.7%

• Italy = 1.7%

• Portugal = 1.6%

• Estonia = 0.6%

• Austria = 0.6%

• Russia = 0.6%

• Other = 5.1%

This year, we will be collaborating with 9 hotels, all of which you can find listed on our website.

 

These hotels are offering exclusive discounts for our visitors, conveniently detailed on the 'hotels' page.

As an organization, we are committed to taking the necessary steps to increase our brand awareness: we will be sending out mailings to a cultivated visitor database of 40,000 email addresses.

Mailing plan 

• 2 april: Get your tickets!

• 30 april: Discover more than just design! (events, The Club, Antwerp, …)

• 5 mei: Navigate your way through Antwerp Design Week.

• 15 mei: Book your trip to the last detail. (events, hotels, restaurants, …)

• 30 mei: Don’t miss out on Antwerp Design Week!

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Additionally, we are actively reaching out to the right media partners, inviting press, organizing events, planning advertisements, and more.

This year, we are striving to make the offer for the customer as attractive and new as possible. To achieve this, we are giving a platform to approximately 15 Young Creatives.

These are emerging designers who have launched 1 to 2 collections onto the market.

 

They will exhibit together in 2 HUBS.

• De Winkelhaak

• TWELVE by AIM-architecture

 

Discover the Young Creatives here.
 

March

• Development of design guide.

• Send out the 1st customer mailing. Mailing template will be available soon.

• 1st social media post. Visuals coming soon.

 

April

• Send out the 2nd customer mailing.

• 2nd social media post.

 

May

• Send out the 3rd customer mailing.

• 3rd social media post.

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June

• Showroom presence Sun-Fri, 10:00 AM – 6:00 PM.

• Host 1 event during ADW.

Ashtari Carpets

Atelier Pierre 

Atelier Vierkant

Aquanova

Authentage

Barh Design

Bazar Bizar

BuzziSpace

Carl Hansen & Søn

Cosentino

D&M

Domani

Ethnicraft

Evolution 21

FibreGuard

Flamant

Gardeco

Gommaire

Goodwill

Hay

Heatsail 

Heerenhuis

Henry Dean

HK Living

Indu+

Joli

JU. 

Kewlox

Limited Edition 

Made by Theuns

Marckdael

Marie's corner

Melmath

Mon Dada

Omar

Ondarreta 

PAJU

Paveau

Poltrona Frau

Pomax

Rasteli

Roolf Living

Royal Botania

Scapa Home

Sempre

Serax 

Sherwin-Williams

Silk-ka 

The HUB

TOOON.

Umbrosa

Vincent Sheppard

Vitra

XLBoom

&Tradition

Antwerp Design Week is introducing a new ticket register/scanning system for streamlined visitor management. 

1. Visitors simply register their attendance for each day, providing valuable information in their personal QR-code.

2. Each company receives its own scanning platform to efficiently gather and manage visitor information.

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More info soon.

DOWNTOWN 

Carl Hansen & Søn

Domani

Evolution 21

Flamant

Hay

Kewlox

Melmath

Scapa Home

Vitra

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BuzziSpace - hub for: 

Poltrona Frau

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Cosentino  - hub for:

Onderetta

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The HUB - hub for: 

Made by Theuns

Woodstoxx

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NORTH

Authentage

Rasteli

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XLBoom - hub for:

Gardeco

Marie's corner

Vincent Sheppard

Mon Dada 

Aquanova

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Gommaire - hub for:

Omar

Silk-ka

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EAST

Sempre Indoor & Outdoor Living

Royal Botania

 

Henry Dean - hub for:

Ju. 

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SOUTH 

Bazar Bizar

Goodwill

Heatsail 

Serax 

Pomax

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WEST 

HKliving

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Ethnicraft - hub for:

Ashtari Carpets

Atelier Pierre

Atelier Vierkant

Paveau

Roolf Living

Sherwin-Williams

Umbrosa

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D&M - hub for:

Marckdael

joli

PAJU

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Heerenhuuis - hub for:

Limited Edition

Indu+

Revor

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Tooon. - hub for:

FibreGuard

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Watch our promo-video, made by Thoku, here!

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On June 5th and 6th, we will be organizing press days, offering tours in the districts. This way, we can highlight each company equally and give journalists the opportunity to discover Antwerp Design Week.

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Check  here to see what the press days will look like.

Download the ADW-toolkit here.

 

As an organization, we've dedicated ourselves this year to making it as convenient as possible for visitors to attend.

 

Now, it's your turn to contribute by inviting and incentivizing as many attendees as possible. You are essential in building an event that will grow in the future! Let's work together to make ADW2024 a success.

Antwerp Design Week (ADW) is gearing up for an online platform

1. Information exchange between your company and ADW-organization. 

2. Distributing the right ADW-content (mailing templates, logo, promo-video, ...).

3. Find all the data about your scanned visitors. See ticketing(*).

4. And more.

This year, transportation is the key to success.

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TRANSPORT TO ANTWERP

Take advantage of our partnership with Hertz providing our international visitors with the opportunity to rent a car at reduced rates. More info soon.

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TRANSPORT BETWEEN SHOWROOMS

Call on the spot or pre-book (for free)

• Taxis from Antwerp Tax 

• Polestar shuttles 

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TRANSPORT IN THE CITY CENTER

Explore the city center effortlessly with our velo bikes. Free ride vouchers will be available at 'The Club'.

As an organization, we have several prize draws to encourage as many people as possible to register.

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What can you win?

10x hotel stays at August Antwerp

10x hotel stays at Sapphire House Antwerp

5x €100 voucher for Fiera

5x €100 voucher for Madonna